The German discount grocery chain Lidl, which has nearly 12,000 stores worldwide, is expanding rapidly in the United States. It opened its first store in the United States just five years ago and already has more than 150 stores. It arrived in the UK, where it has over 920 stores, in 1994.
Lidl’s US operations are much newer than those in the UK – but what it may lack in experience of the US grocery market it could make up for with lessons learned from its decades of experience. operating abroad. Insider visited a Lidl store in London and one in Harlem – Manhattan’s first Lidl – to see how they compare.